Episode 6 Redirecting After Loss of Investor Funding
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Show Overview:
Kina McAllister of STEMBox shares, revisits her sales, marketing and partnership strategy after her move from Seattle to Iowa. We also discuss tangible actions Kina can take to overcome the impact left when a potential investor decided to go in a different direction. With show guest expert Allison Wilson, VP media relations, Weber Shandwick.
About GFGF:
The Get Found Get Funded podcast is at the intersection of entrepreneurship and social justice where we focus on entrepreneurship as a possible path to wealth creation — specifically for Black and Latinx communities.
Featured Guest: Kina McAllister
Timestamps:
1:00 – Introduction
2:38 – How Kina started STEMbox.
8:35 – Maximizing online ads.
16:13 – Who’s the target audience for STEMbox?
Items Mentioned in the Show:
Quotes from the Show:
- “One of the things that I initially when I started, the company I was really excited about doing was being that role model for girls because there's so few women in STEM for them to really look up to in the public eye.” - Kina MacAllister
